Last week we completely redesigned the houseplant department of GroenRijk Middelburg. 🌿
The result is a fresh, green, and inspiring department where experience takes center stage. 🍀
The feeling of spring was already strongly noticeable in logistics last week, and next week temperatures in double digits are expected. ☀️
Here’s to spring—we’re completely ready for it! 🌸

Thank you for visiting our Spring Fair!
Here’s to a bright and flourishing spring.

'Spring Fair Plant Collect: Efficient and sustainable purchasing is gaining popularity'
Click here for an article on Floranews.
Ready for the start! 🚀
The first carts have already arrived today.
The coming weeks will be fully focused on processing and delivering our orders.
On to spring! 🌱
As if nothing had happened!
After a very successful trade fair, the hall is once again spotless and ready for spring!
Once again, thank you very much for your interest and for the many positive responses we received from you as a visitor to the fair.
We look forward to spring with full confidence!
Let the trade fair party begin! It’s a pleasure for us to welcome you! 🎉
Here’s a sneak preview of our trade fair, which will take place on February 3 and 4, 2026.
A Gamechanger for Retail 🌱✨
Floramedia & Plantbeeb are taking an important step together with smart QR codes powered by GS1.
One recognizable digital access point for consumers, greater efficiency for retailers, and improved data exchange throughout the supply chain 🤝🌍
In the trade magazine Tuinzaken, you can read how this collaboration takes digital product information in the ornamental horticulture sector to the next level—and why this is a true gamechanger for retail.
Click here for the interview from Tuinzaken, January 2026.
For more information, please contact the Sales department of Floramedia or send an email to klantenservice@plantbeeb.com
The start has been made 💪🔥 Over the next two weeks, this space will undergo a complete transformation!
From next week on, it will become greener and more atmospheric every day. Step by step, it will grow into an inspiring show exhibition full of ideas and experience.
We would be delighted to show you the final result on February 3rd and 4th 😁
Smart bundling, fewer trips – sustainably arranged! 🔗
“Smarter together” ♻️

Floramedia and Plantbeeb start a collaboration
Click here for the interview from the trade magazine De Boomkwekerij, January 2026.

Last week, we were in Denmark visiting our client Salling Group during their supplier day.
At this fair, we presented a selection of garden plants with which we will run various promotions next spring.
Last week we launched our renewed Direct Fresh from the Grower model. During the Spring Fair on 3 and 4 February 2026, we will present this under the name “Smart Bundling = smarter buying”.
In addition to the weekly full trolley deals, day trading in indoor and outdoor plants is also picking up again, despite the winter weather. With Smart Bundling, you reduce the number of trips and opt for an efficient and sustainable approach.

All the best!

Merry Xmas!
The coming weeks are entirely dedicated to our annual promotion: Christmas tree out, houseplant in! 🤶🌲
Tonight, the first trucks are being loaded, and later this week they will already be neatly delivered to our garden center customers.
This way, after Christmas, consumers can not only fill the empty spot left by the Christmas tree, but also give their entire home a fresh start with green or flowering houseplants.
Christmas Drinks 2025! 🎄
What a fantastic evening🤩
Laughter, good vibes, and a fun pub quiz! 🧑🎄